ACECOOK HAPPINESS CONCERT 2025: A NINE-YEAR JOURNEY OF SPREADING HAPPINESS THROUGH MUSIC

The annual Acecook Happiness Concert is officially returning, marking a nine-year journey with the theme “The Sound of Happiness.” The event continues its mission to bring classical music to a wider audience and create an emotionally rich space for connection.

1. A Nine-Year Journey of Spreading Happiness Through Music

First launched in 2016, the Acecook Happiness Concert is an event organized by Acecook Vietnam in collaboration with the Vietnam National Symphony Orchestra (VNSO). It brings beautiful, sophisticated, and uplifting symphonic melodies to the general public, helping to enhance artistic appreciation in the community through creative approaches.

This year, the event holds even greater significance as it kicks off a series of events celebrating the 30th anniversary of Acecook Vietnam’s first day of sales (1995-2025).

The Acecook Happiness Concert 2025 returns with the theme “The Sound of Happiness.”

The 2025 program will feature two main performances: one at the Ho Guom Opera House (Hanoi) on February 15, 2025, and another at the Ho Chi Minh City Opera House on February 16, 2025. Additionally, a special outreach performance will be held for free at the Song Huong Theater (Hue) for students and the public, spreading the sound of happiness across the North, Central, and South regions of Vietnam.

2. Acecook Happiness Concert 2025 – “The Sound of Happiness”

Under the baton of the talented conductor Honna Tetsuji—who has made significant contributions to the development of symphony orchestras in Vietnam—the Acecook Happiness Concert will continue to offer a classical music experience that is both modern and accessible. A special highlight of the program is the creative fusion of Western symphonic music with traditional Vietnamese melodies, creating a fresh, captivating, and impressive musical feast for the audience.

Returning for its ninth year, the Acecook Happiness Concert 2025 will introduce a unique combination of chamber music and Hue royal court music (Nha Nhac) at the special performance in Hue. This is not just a blend of two musical genres but also a cultural exchange, contributing to the preservation and promotion of national music in the modern era.

This year’s program also brings together a lineup of renowned artists, featuring a special appearance by Meritorious Artist Pham Khanh Ngoc, one of Vietnam’s leading opera singers today, and violinist Do Phuong Nhi, a young talent with a diverse and emotionally rich performance style. The indispensable Vietnam National Symphony Orchestra (VNSO) will also play a key role in creating these top-tier performances.

3. Music Spreading Humanistic Values to the Community

The sound of happiness from the Acecook Happiness Concert resonates not only on stage but also in every moment, delivering the profound humanistic values of Acecook Vietnam. All ticket revenue from the Hanoi and Ho Chi Minh City shows will be used for meaningful community projects, including: the “Light in the Borderlands” project, which installs solar-powered lighting systems in A Luoi (Hue) to bring light to remote border areas, and a project to build an outdoor playground, creating a space filled with joy and laughter for disadvantaged children in Quang Dien (Hue).

To fulfill its “Cook Happiness” mission—contributing to society through food—Acecook has consistently pursued the “3 Happies”: Happy Consumers, Happy Society, and Happy Employees. The Acecook Happiness Concert is not just a connection through art that helps popularize academic music; it is also clear evidence of Acecook Vietnam’s commitment to the community under the “Happy Society” principle, delivering sustainable values and aiming for a better future.

Detailed information about the Acecook Happiness Concert 2025 will be updated on the “Acecook – Happiness & More” Fanpage: https://www.facebook.com/AcecookHappinessandMore