ACECOOK VIETNAM BREAKS GROUND ON THANG LONG FACTORY – A NEW STEP IN THE JOURNEY TO GLOBAL REACH

On October 16, 2025, Acecook Vietnam Joint Stock Company solemnly held the groundbreaking ceremony for the Thang Long Factory at Thang Long II Industrial Park, Hung Yen Province.
Mr. Kaneda Hiroki, General Director of Acecook Vietnam Joint Stock Company, shared: “This is not only an important milestone in the company’s development journey, but also marks a new, dynamic, and promising chapter.”

Thang Long Factory – A Strategic Project for a New Stage of Development

In 2025, Acecook Vietnam celebrates 30 years since its first product was sold in Vietnam. Over the past 30 years, the company has asserted its pioneering position in the instant noodle industry, with Hao Hao noodles leading as a national brand in the hearts of tens of millions of consumers. To date, the company has also expanded exports to more than 40 countries and territories, bringing Vietnamese cuisine further onto the world map.

These achievements, along with the trust, support, and companionship of consumers, are the driving force that motivates Acecook Vietnam to continually strive, setting new benchmarks for its vision: To become a sustainable integrated food provider with global reach.

The Thang Long Factory is considered one of Acecook Vietnam’s strategic projects in its new stage of development, representing a desire to enhance production capacity, boost competitiveness in international markets, and promote sustainable growth.

According to Mr. Kaneda, the new Thang Long Factory project has been designed with the goal of modernizing production lines, expanding supply capacity, and integrating both green transformation and digital transformation solutions, with key themes including:

• Application of advanced production and operation technologies
• Use of renewable energy, environmentally friendly materials, and emissions reduction
• Building smart, automated management processes to optimize production efficiency

The project has a total investment of 2,200 billion VND, built on a 10-hectare site, comprising two main sections: the production workshop and office facilities. The factory will produce instant noodle products and semi-finished goods, with five production lines, an annual capacity of 750 million packets, and is expected to begin operation in January 2027.

Thang Long Factory will be Acecook Vietnam’s third factory in the North and the 14th nationwide. Currently, Acecook Vietnam operates two factories in the North:

• Hung Yen Factory, specializing in noodles and vermicelli, with over 1,200 employees
• Bac Ninh Factory, with over 680 employees, producing rice-based products such as pho, bun, and semi-finished goods, meeting the standards for supplying pho to the Japanese market

The Thang Long Factory groundbreaking marks the start of a robust and comprehensive new development phase for Acecook Vietnam. More than just a production facility, Thang Long Factory is a symbol of Acecook’s development philosophy: “Contributing to society through food, linking economic growth with environmental responsibility and human happiness.”

A Step Forward for the Future

Mr. Kaneda emphasized: “The new Thang Long Factory is not just a production facility, but a symbol of our commitment: ‘contributing to society through food, linking economic growth with environmental responsibility and human happiness.’”

For the past three decades, Acecook has continuously affirmed its pioneering position in the instant food industry, closely connected with tens of millions of Vietnamese consumers. From the very beginning in the Vietnamese market, the company has steadfastly adhered to its mission of “Cook Happiness – Contributing to society through food,” constantly innovating to deliver quality, safe, convenient products tailored to Vietnamese tastes and needs.

The groundbreaking ceremony for Thang Long Factory is not only a milestone for production expansion, but also demonstrates a spirit of innovation – carrying forward 30 years of creating happiness. In 2025, Acecook Vietnam commemorates 30 years since its first day of sales (July 7, 1995 – July 7, 2025). With the message “Cook Happiness Through Innovation,” the company commits to continuously raising product quality, fostering creativity, strengthening community connections, and creating sustainable value for consumers, employees, and society.