17.07.2024
Events
ACECOOK VIETNAM PROUDLY SERVES AS DIAMOND SPONSOR OF THE 2024 JAPAN FESTIVAL IN DA NANG CITY
Building on the success of previous Vietnam-Japan cultural exchange festivals, the 2024 Japan Festival returned with great success from July 4 to July 7, 2024, at East Sea Park in Da Nang city. The event attracted 50,000 domestic and international visitors, especially young people and fans of Japanese culture.
At the event, Acecook Vietnam was honored to continue its partnership with the 2024 Vietnam-Japan Festival in the coastal city of Da Nang, serving as the Diamond Sponsor.

Acecook Vietnam as the Diamond Sponsor of the 2024 Vietnam-Japan Festival in Da Nang
ACECOOK VIETNAM – A JAPANESE COMPANY DELIVERING “SAFE AND SECURE” PRODUCTS
At this year’s festival, Acecook got nearly 50,000 attendees “into the festival mood” with exciting activities. These included a check-in photo booth to capture fun moments, a noodle-grabbing challenge for a chance to win valuable gift bags, and a fan page follow-up activity to receive the “hot-hit” Siukay bowl. Over 1,300 products were gifted to attendees by Acecook Vietnam during the four-day event.

Acecook and nearly 50,000 attendees get “into the festival mood” at the event.

Over 1,300 products were gifted by Acecook Vietnam to attendees during the four-day event.
Notably, as part of this year’s festival, a Football Day was held between Kawasaki Frontale FC and the youth of Da Nang to share techniques and promote Japanese-Vietnamese football culture. On this occasion, Acecook Vietnam presented an autographed jersey from the Vietnam National Football Team to Kawasaki Frontale FC, along with 60 gift bags for the young players participating.


Acecook Vietnam also presented an autographed jersey from the Vietnam National Football Team to Kawasaki Frontale FC, along with 60 gift bags for the young players.
These engaging activities and meaningful gifts helped spread happiness throughout the community.
PROUD OF KEY MILESTONES IN THE JOURNEY OF SUPPORTING THE DEVELOPMENT OF VIETNAMESE CUISINE
Acecook is a Japanese company established in 1993, which officially began operations in 1995 with the business philosophy: “Contributing to Vietnamese society through food.” Acecook takes pride in consistently providing consumers with quality products backed by “Japanese Technology, Safe and Secure.” National favorite brands such as Hao Hao, Modern, Siukay, Pho De Nhat, and many other high-quality product lines from Acecook Vietnam have become staples in Vietnamese kitchens.
With the motto “Cook Happiness,” embodied by the “3 Happies” (Happy Consumers, Happy Employees, Happy Society), Acecook aims to support the development of Vietnamese-Japanese cultural values by partnering with Vietnam-Japan Festivals in general and the 2024 event in Da Nang specifically. This contributes to enhancing spiritual well-being and making a positive impact on Vietnamese culture and society, all in line with its core value of “Cook Happiness.”

Acecook aims to support the development of Vietnamese-Japanese cultural values, contributing to enhancing spiritual well-being and making a positive impact on Vietnamese culture and society, in line with its core value of “Cook Happiness.”
Let’s review the key milestones in our journey of partnership and development with Vietnamese cuisine!
- 1993: Acecook officially entered Vietnam.
- 1995: The first product was officially launched.
- 2002: The legendary Hao Hao Hot and Sour Shrimp flavor was introduced. 700 million packs were sold within one year of its launch.
- 2005: Phu Huong instant glass noodles were launched, a purely Vietnamese product made with modern industrial technology.
- 2007: The first instant cup noodle, Modern Cup Noodle, was sold.
- 2013: Mikochi noodles were launched – Acecook Vietnam’s first non-fried instant noodle.
- 2017: SIUKAY noodles were introduced, marking a pioneering spicy noodle product for Vietnamese consumers.
- 2020: The first Mily Buffet restaurant in Vietnam was launched.
- 2022: The first Noodle Station in Vietnam was officially launched.
- 2022: The Zeppin brand was launched, featuring authentic Japanese culinary flavors.
- 2024: Hao Hao Big 100 was launched with the message “Eat to Fuel Up – For Big Success.”
Acecook Vietnam – “Japanese Technology, Safe and Secure”