THE SOUND OF HAPPINESS 2025 – A MEMORABLE MARK AT SONG HUONG THEATER

As the final notes echoed through Song Huong Theater on the evening of March 23, 2025, an emotional musical journey of the Acecook Happiness Concert 2025 in Hue came to an end amid overwhelming joy and emotion. More than just a concert, this was the crystallization of the humanitarian values that Acecook has always pursued—a place where music becomes a bridge connecting people and spreading emotions. When everyone gathers here, all distances vanish, replaced by harmony, sharing, and perfect moments of happiness.

More than 900 audience members attended the program at Song Huong Theater

The auditorium was filled with over 900 people—from children and students to the elderly—who all came together to enjoy a special night of music, where every note resonated not just on stage but in each heart. Continuous applause, eyes sparkling with joy… all contributed to a complete and unforgettable artistic space.

The Elevation of Music—Boundless Connection

The program at Song Huong Theater was meticulously staged, featuring heartfelt voices and the refined fusion of the traditional and symphony orchestras composed of lecturers and students from the Hue Academy of Music. From classical Western melodies to Vietnamese folk songs, from grand choral harmonies to the gentle sounds of đàn tranh and bamboo flute, each performance carried a unique message yet shared one mission: to spread happiness through music.

Artists performing traditional musical pieces

The highlight of the evening was the fusion between traditional and modern music. With careful preparation and diligent rehearsal, the performances reached a high level of artistry, infused with the creativity and passion of young artists. The Hue Academy of Music served not just as a companion but also as a bridge to bring the humanitarian values of the Acecook Happiness Concert closer to the community.

Acecook Vietnam—A Journey of Sustainable Values

In an emotional speech at the event, Mr. Shimada Shigeru, representative of Acecook Vietnam, shared: “We believe music has the power to unite, to spread love, and to bring true happiness. The Acecook Happiness Concert is not just a series of music nights; it is a journey of sharing, where we hope to leave lasting, sustainable values for the community.”

Mr. Shimada Shigeru, representative of Acecook Vietnam, speaks at the event

Ahead of the concert at Song Huong Theater, the Acecook Happiness Concert 2025 brought music and humanitarian values to A Luoi on March 9 and Quang Dien on March 10—areas in Hue still facing many difficulties. The two community concerts there not only offered warm melodies but were also accompanied by meaningful activities: building social welfare projects such as the “Lighting Up The Border” initiative, youth tree plantings, safe playgrounds for children, and many practical gifts for students and local residents. More than just material support, this journey spread compassion, brought people together, and offered renewed hope for the community.

Closure Opening New Journeys

The “Sound of Happiness” concert at Song Huong Theater not only marked a perfect conclusion to the Acecook Happiness Concert 2025 in Hue, but also opened up hope for future journeys ahead. As the last melodies faded, what lingered was not just music but also smiles, overwhelming emotions, and unforgettable moments.

The Acecook Happiness Concert will continue, carrying its humanitarian spirit, sustainable values, and the sounds of happiness to even more places.

See you again on the next journey!